This module is therefore designed to address specific issues/challenges associated with the financing and financial management of SMEs. Small Business Finance is an application oriented module. To complete this module successfully you should use all the knowledge and skills that you have gained from level 1 modules such as: Principles of Management, Introduction to Financial Accounting, Cost Accounting, Business Mathematics and Statistical Skills, Level 2 modules such as: Advanced Accounting, Corporate Accounting, Management Accounting, Foundation to Business Strategy and Business Law and Taxation. This module helps you in developing the skills that are required for starting and managing your own small business.
Branding combined with innovation is crucial to successful growth and increased profits. Hence, knowledge of both new product development and branding is a vital element of any successful marketing programme. Drawing on the knowledge of marketing especially ‘product concept’ and ‘positioning’ from level 1 this module at level 2 further builds branding elements and strategies leading to a comprehensive marketing programme.
This module is designed to provide the students with some essential statistical and quantitative skills that support in making decision approaches. The module also develops the ability of solving, formulating and modelling of business problem in quantitative techniques that are much required in today business world. This module further develops the essential quantitative techniques in management sciences which can assist organisations in decision-making under uncertainty and risk. It’s also to familiarise the students with the concepts of resource optimisation.
Business law and taxation is a module which prepares students to have an insight into the legal terms and essential elements required to make a binding contract. It also prepares students to understand the taxation in general and Omani taxation in particular. At the end of the module students will be able to compute the corporate tax and capital gains tax.
Economics is the social science that analyzes the production, distribution, and consumption of goods and services. Economics aims to explain how economies work and how economic factors interact. Economic principles are applied throughout the society and especially in business. POE module will help students to understand the economic forces encountered at all levels: individual, national and international and will enable them to apply the learnt economic concepts in real-time scenarios.
The module aims to provide the students with basics mathematical skills and essential statistical measures and application in business environment. The basics mathematical skills include simple business calculation of percentage, ratio, solution of equation and matrices and some mathematics of finance. The essential statistics includes classification and method data collection, organisation and presentation of data, measures of central tendency and dispersion, correlation and regression.
Success of any business venture, especially in the increasingly changing and competitive environment, it greatly dependent how marketing oriented the organization is. It is a philosophy that guides the entire organization. Therefore it would be right to consider marketing as a core knowledge area in any business course. This module is intended to serve as a foundation for further in-depth studies in the various disciplines of marketing.
Research Methods is a research oriented module which prepares students in handling independent research projects both as an essential requirement of the program as well as in managerial contexts. Through this module the students will understand the process and structure of research projects and learn to evaluate and utilize various methods of research.
This module is concerned with a relatively new field of study. It considers the psychology of people at work. Psychology is about why people do the things they do and work psychology deals with the application of psychology to work places. The study of work psychology It explores the relationship between people and their jobs, work systems and processes, work groups and teams and the environment of the work organization. It reflects on how the organization internal environment influences employees psychologically and how organizations are influenced by people.
This module builds on the understanding and knowledge of concepts you have acquired through other modules in your programme. You will notice that the assessment strategy for this module is designed with the motive of achieving the following: continuous learning, greater class participation & engagement, critical analytical & application skills and greater awareness of business practices in MIS.
Sustainable Tourism Planning and Development (STPD) Module is of major significance in understanding the nature of tourism as an option for development and provides the broad context of the elements involved in the travel and tourism. The module will provide students with significant knowledge in planning tourism services, attractions, and facilities in a sustainable method.
There is no doubt that we need to know some of the basic related aspects of both human behaviour as well as organisation. To do so, we have to be aware of what is meant by behaviour , organization, why we need to study the human behaviour in organization, how we are going to carryout the study, and what is the importance of studying the Organizational behaviour as module.
This module aims to develop your knowledge (both theory and practice) and competence to enable you to operate in a range of activities in small business start-up and entrepreneurial endeavors. It links the learning of a range of modules at level 1 and level 2 such as Principles of Marketing, Introduction to Business and Financial Accounting, Foundation of Business Strategy, Human Resource Management, and organization behavior.
Managing human resources is the biggest challenge for managers to achieve the desired objectives of the organisation and effective use of the resources. Adding value to the HR functions is more vital especially in today’s competitive environment. The strategies involved to achieving sustainable competitive advantage and give a leverage to the organisations are quite crucial. This module primarily aims at inculcating such strategies to you.